Fictions of Business: Insights on Management from Great Literature

Author / Editor
Brawer, Robert A.

Title
Fictions of Business: Insights on Management from Great Literature

Published
New York: John Wiley & Sons, 1998.

Physical Description
viii, 248 pp.

Description
Chapter two, "Selling on a Grand Scale, Playing to an Image-Conscious Society" (pp. 35-59), includes discussion of the Merchant as a "self-made man" who relies on his image of success. Assesses the GP description and compares the character to Horatio Alger's Ragged Dick, Melmotte from Anthony Trollope's novel "The Way We live Now," and modern analogues. Also includes comments on commerce and profit-seeking in CT.

Chaucer Subjects
Merchant and His Tale
Sources, Analogues, and Literary Relations